Call Number (LC) Title Results
HF5415.1255 R68 2016eb The Routledge companion to contemporary brand management / 1
HF5415.1255 .R687 2022 The Routledge companion to corporate branding / 1
HF5415.1255 .S23 2016 The changing MO of the CMO : how the convergence of brand and reputation is affecting marketers / 1
HF5415.1255 .S27 2022 Harley-Davidson H-D Connect : reviving brand image through co-creation / 1
HF5415.1255 .S33 2021 Brand elevation : lessons in ueber-branding / 2
HF5415.1255 .S35 2009 The international brand valuation manual : a complete overview and analysis of brand valuation techniques, methodologies and applications / 1
HF5415.1255 .S35 2010 The micro-script rules : it's not what people hear, it's what they repeat-- / 1
HF5415.1255 .S36 2011eb Apple's secret of success : traditional marketing vs. cult marketing / 1
HF5415.1255 .S36 2014 Storytelling : die zukunft von PR and marketing / 1
HF5415.1255 .S37 2010eb Strategic brand management for B2B markets a road map for organizational transformation / 1
HF5415.1255 .S38 2013 Lifestyle brands a guide to aspirational marketing / 1
HF5415.1255 .S392 2015 Rethinking prestige branding : secrets of the Ueber-Brands / 1
HF5415.1255 .S392 2015eb Rethinking prestige branding : secrets of the ueber-brands / 1
HF5415.1255 .S52 2010 How brands grow : what marketers don't know / 1
HF5415.1255 .S523 2013eb Brand revolution rethinking brand identity / 1
HF5415.1255 .S5236 2023 Brands and consumers : a research overview / 1
HF5415.1255 .S524 2015eb The innovative lean machine : synchronizing people, branding, and strategy to win in the marketplace / 2
HF5415.1255 .S54 2016eb Creating a brand identity : a guide for designers / 1
HF5415.1255 .S54 2023 Purposeful Brands : How Purpose and Sustainability Drive Brand Value and Positive Change. 2
HF5415.1255 .S55 2009 Experiential marketing : a practical guide to interactive brand experiences / 1