Call Number (LC) Title Results
HF5415.1264 .P74 2016 Prescriptive analytics : competition and online advertising models. 1
HF5415.1264 .R471 1997 Research frontiers in interactive marketing / 1
HF5415.1265 Stand Out! : Building brilliant brands for the world we live in /
The big data-driven business : how to use big data to win customers, beat competitors, and boost profits /
Absolute Essentials of Digital Marketing
ReviewInc : success from segmentation /
Digital marketing technologies /
Artificial intelligence and transforming digital marketing /
DECODING DIGITAL CONSUMER BEHAVIOR bridging theory and practice.
The SAGE handbook of digital marketing /
Ultimate guide to influencer marketing /
Social Media Audit.
DIGITAL MARKETING analyzing its transversal impact.
Practical digital marketing and AI psychology : how to gain online consumer trust and sales using technologies and psychology /
Digital economy emerging technologies and business innovation : 5th International Conference on Digital Economy, ICDEc 2020, Bucharest, Romania, June 11-13, 2020 : proceedings /
An introduction to social media marketing
Inbound marketing and SEO : insights from the Moz Blog /
Social media marketing : entwicklung von marketingstrategien fur unternehmen /
Introduction to social media marketing : a guide for absolute beginners /
Effective SEO and content marketing : the ultimate guide for maximizing free web traffic /
SOCIAL MEDIA FOR SMALL BUSINESS : marketing strategies for business owners.
Market Driven Political Advertising : Social, Digital and Mobile Marketing /
Social media marketing for dummies /
Erfolgreiches Dialogmarketing durch crossmediale Vernetzung : Status Quo und Wirkungsmessung in der Praxis /
Social media analytics using Greenplum's data computing appliance /
Online Marketing a User's Manual.
The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly /
Workshop : social media reality /
Mobile marketing channel : online consumer behavior /
Introducing SEO : your quick-start guide to effective SEO practices /
DIGITAL MARKETING OUTREACH the future of marketing practices.
Building the E-Service Society : E-Commerce, E-Business, and E-Government /
Making social technologies work : leveraging the power and managing perils of social technologies in business /
Adaptive marketing : leveraging real-time data to become a more competitive and successful company /
Pricing, online marketing behavior, and analytics /
Introduction to search engine marketing and AdWords : a guide for absolute beginners /
YouTube marketing for dummies /
HCI in business, government and organizations : interacting with information systems : 4th International Conference, HCIBGO 2017, held as part of HCI International 2017, Vancouver, BC, Canada, July 9-14, 2017, Proceedings.
Réussir son affiliation : comment gagner de l'argent avec Internet /
The eng@ged customer : the new rules of Internet direct marketing /
Social media strategy : a practical guide to social media marketing and customer engagement /
Die Plattform-Revolution : Von Airbnb, Uber, PayPal und Co. lernen : Wie neue Plattform-Geschäftsmodelle die Wirtschaft verändern : Methoden und Strategien für Unternehmen und Start-ups /
Digital marketing for dummies /
Design for the mind : seven psychological principles of persuasive design /
Social Media and the Rebirth of PR.
Online marketing : a user's manual /
How to Succeed in Cyberspace.
The retargeting playbook : how to turn web-window shoppers into customers /
Mobile marketing management : case studies from successful practices /
Return on engagement : content strategy and web design techniques for digital marketing /
Advances in digital marketing in the era of artificial intelligence : case studies and data analysis for business problem solving /
Smart business : technology and data enabled innovative business models and practices : 18th Workshop on e-Business, WeB 2019, Munich, Germany, December 14, 2019 : revised selected papers /
When AI investments pay off in marketing /
Influencia online /
Marketing mit Instagram /
The conversion code : capture internet leads, create quality appointments, close more sales /
Social Media Marketing For Dummies.
Content is king : the complete guide to writing website content that sells /
Marketing in the age of Google : your online strategy IS your business strategy /
Writing killer copy for "boring" industries : learn how to personalize your voice and interact with customers /
Sustainability in the gig economy : perspectives, challenges and opportunities in industry 4.0 /
User-generated content and its impact on branding : how users and communities create and manage brands in social media /
Strategies in e-business : positioning and social networking in online markets /
Everybody writes : your new and improved go-to guide to creating ridiculously good content /
Making an impact online : Creating a website that really works ... without breaking the bank.
Mobilized marketing : driving sales, engagement, and loyalty through mobile marketing /
Pimp my site : your DIY guide to SEO, search marketing, social media and online PR /
Drivers of user engagement in influencer branding an empirical analysis of brand-related user-generated content on Instagram /
Covid-19, technology and marketing : moving forward and the new normal /
Online marketing
Break the Internet : in pursuit of influence /
The social media MBA in practice : an essential collection of inspirational case studies to influence your social media strategy /
The rise of the platform marketer : performance marketing with Google, Facebook, and Twitter, plus the latest high-growth digital advertising platforms /
Affiliate marketing for dummies
Instagram for business for dummies /
Influencer marketing for brands : what YouTube and Instagram can teach you about the future of digital advertising /
Everything I Know about Marketing I Learned From Google
Social media management : using social media as a business instrument /
Twitter power 3.0 : how to dominate your market one tweet at a time /
Visual content marketing : leveraging infographics, video, and interactive media to attract and engage customers /
Webs of influence : the psychology of online persuasion : the secret strategies that make us click /
Inbound marketing for Dummies : a Wiley brand /
Connect : how to use data and experience marketing to create lifetime customers /
Marketing Strategies and Practices in the Contemporary Environment.
Video Marketing : Create Engaging Video Campaigns to Drive Brand Growth and Sales /
An entrepreneurial disaster : Boo.com /
Injecting iAds into iPhone apps /
Digital marketing all-in-one /
Video Marketing Blueprint : Discover The Easy and Proven Secret Formula For Generating Massive Income Using The Power of Video Marketing For Your Business!.
Why Integration Marketing : Essential of Integrated Marketing Communications.
Internet Marketing Lifestyle : Discover The EXACT Steps To Create The Ultimate Lifestyle Of FREEDOM As An Internet Marketer!
The PR Knowledge Book
Online Marketing Manager*in : Handbuch für die Praxis /
Tuning site search : help customers discover your products and information /
Squarespace 6 for dummies /
Facebook.com : global marketing opportunities and connectivity /
Marketing services and resources in information organizations
Fundamentals of digital marketing /
Introduction to Facebook Marketing Campaigns /
Marketing with Social Media : 10 Easy Steps to Success for Business.
Treehugging 2.0.
Mobile magic : the saatchi and saatchi guide to mobile marketing and design /
Auditing Social Media : a Governance and Risk Guide.
Digital sense : the common sense approach to effectively blending social business strategy, marketing technology, and customer experience /
PrestaShop 1.3 Theming? Beginner?s Guide.
Bezonomics : how Amazon is changing our lives, and what the world's best companies are learning from it /
SEO Essentials /
Google AdSense : a Beginner's Guide to Making Money from a Website /
Digital selling : how to use social media and the web to generate leads and sell more /
Krachtige SEO : Praktische handleiding /
Social media marketing : Praxishandbuch für Facebook, Instagram, TikTok & Co. /
The Digital Marketing Landscape Creating a Synergistic Consumer Experience.
Curso de Marketing Empresarial em 52 Partes /
Likeable social media : how to delight your customers, create an irresistible brand, and be generally amazing on facebook (& other social networks) /
Everything I Know about Marketing I Learned From Google.
Digital economy. Emerging technologies and business innovation : 7th International Conference on Digital Economy, ICDEc 2022, Bucharest, Romania, May 9-11, 2022, proceedings /
How to Rule the Internet and Make Money on Every Click.
Social selling mastery : scaling up your sales and marketing machine for the digital buyer /
Content marketing experiments to grow your traffic : test your success with these techniques /
How to build an editorial calendar for your blog : everything you need to plan and deploy a content calendar /
Visual content hacks for non-designers : easy ways to create visual content /
How to sell online : the experts' guide to making your business more successful and profitable online /
The conversion code : stop chasing leads and start attracting clients /
Pilot to profit : navigating modern entrepreneurship to build your business using online marketing, social media, content marketing and sales /
Digital influence : unleash the power of influencer marketing to accelerate your global business /
Digital marketing management : a handbook for the current (or future) CEO /
Beginner's Guide to Mobile Marketing.
Email marketing in a digital world : the basics and beyond /
Everybody writes : your go-to guide to creating ridiculously good content /
Digital Analytics for Marketing /
The definitive guide to strategic content marketing : perspectives, issues, challenges and solutions /
Pinfluence : the complete guide to marketing your business with Pinterest /
Social media 101 : tactics and tips to develop your business online /
Profitable podcasting : grow your business, expand your platform, and build a nation of true fans /
Digital marketing analytics : making sense of consumer data in a digital world /
High-velocity digital marketing : Silicon Valley secrets to create breakthrough revenue in record time /
Lectures in E-Commerce /
Myths of Social Media Dispel the Misconceptions and Master Social Media.
Likeable social media : how to delight your customers, create an irresistible brand, and be generally amazing on all social networks that matter /
The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, newsjacking, and viral marketing to reach buyers directly /
Viral marketing and social networks /
Behavioral marketing : delivering personalized experiences at scale /
The Financial Times guide to social media strategy : boost your business, manage risk and develop your personal brand /
Manager's guide to online marketing /
Instagram power : build your brand and reach more customers with visual influence /
Screen to screen selling : how to increase sales, productivity, and customer experience with the latest technology /
Empowering Marketing and Sales with HubSpot : Take Your Business to a New Level with HubSpot's Inbound Marketing, SEO, Analytics, and Sales Tools /
Mobile marketing : an hour a day /
Remarketing /
Online marketing fundamentals : 10 SEO myths busted /
Social signals and their impact on SEO /
Social media for the brick and mortar store /
Inbound links 2013 : generating quality and authority /
Anticipating and managing change in digital marketing /
Social customer experience : engage and retain customers through social media /
Online reputation management for dummies /
Google+ hangouts for business : how to use Google+ hangouts to improve brand impact, build business, and communicate in real time /
Search engine marketing, Inc. : driving search traffic to your company's website /
Web marketing that works : confessions from the marketing trenches /
Facebook marketing for dummies /
The Facebook marketing book /
Engagement marketing : how small business wins in a socially connected world /
Towards the Knowledge Society : eCommerce, eBusiness and eGovernment The Second IFIP Conference on E-Commerce, E-Business, E-Government (I3E 2002) October 7-9, 2002, Lisbon, Portugal /
Cómo monetizar las redes sociales /
Marketing digital que funciona /
Das Buch zu Google Ads : Strategien für kleine und mittlere Unternehmen /
Towards the E-Society E-Commerce, E-Business, and E-Government /
Digital Communities in a Networked Society : e-Commerce, e-Business and e-Government /
Social media for business : foolproof tips to help you promote your business or your brand /
Social Media - Analytics & Monitoring : Verfahren und Werkzeuge zur Optimierung des ROI.
Agent-Mediated Electronic Commerce. Designing Trading Strategies and Mechanisms for Electronic Markets : AMEC 2013, Saint Paul, MN, USA, May 6, 2013, TADA 2013, Bellevue, WA, USA, July 15, 2013, and AMEC and TADA 2014, Paris, France, May 5, 2014, Revised Selected Papers /
Die neuen Marketing- und PR-Regeln im Social Web : wie Sie mit Social Media und Content Marketing, Blogs, Pressemitteilungen und viralem Marketing Ihre Kunden erreichen /
Erfolgreiche Webtexte : Verkaufsstarke Inhalte für Webseiten, Online-Shops und Content Marketing /
Crea tu proyecto tube /
Social media management : technologies and strategies for creating business value /
The Linked-In book for network marketing : simple strategies for massive success /
Instagram For Dummies /
World Wide Data : the Future of Digital Marketing, E-Commerce, and Big Data.
Mieux gérer votre entreprise grâce à la mise en place d'outils e-management : Les nouvelles technologies au coeur de l'entreprise.
¿Promocionarse en Pinterest? ¡Pan comido! /
HCI in Business, Government and Organizations : information systems and analytics : 6th International Conference, HCIBGO 2019, Held as Part of the 21st HCI International Conference, HCII 2019, Orlando, FL, USA, July 26-31, 2019, Proceedings.
Ultimate Guide to Email Marketing for Business.
Digital disciplines : attaining market leadership via the cloud, big data, social, mobile, and the internet of things /
Digital Services and Information Intelligence : 13th IFIP WG 6.11 Conference on e-Business, e-Services, and e-Society, I3E 2014, Sanya, China, November 28-30, 2014. Proceedings /
Facebook marketing all-in-one for dummies /
Marketing mit Instagram : Das umfassende Praxishandbuch /
Web marketing all-in-one for dummies /
Digital and social media marketing emerging applications and theoretical development /
Business gamification for dummies /
The Facebook guide to small business marketing /
Write Better Right Now : the Reluctant Writer's Guide to Confident Communication and Self-Assured Style.
E-Commerce Website Optimization : Why 95% of Your Website Visitors Don't Buy, and What You Can Do about It.
Fill your funnel : selling with social media /
Tu atención, por favor : claves para captar la atención y generar contenidos sostenibles /
This is personal : the art of delivering the right email at the right time /
Instagram-Marketing für Unternehmen : mit professioneller Strategie, Influencer Marketing und Instagram Ads zum Erfolg /
Open and Big Data Management and Innovation : 14th IFIP WG 6.11 Conference on e-Business, e-Services, and e-Society, I3E 2015, Delft, the Netherlands, October 13-15, 2015, Proceedings /
The multi-screen consumer : the seven things you need to know to reach your customers across TVs, computers, tablets, and mobile phones /
Content rules : how to create killer blogs, podcasts, videos, Ebooks, webinars (and more) that engage customers and ignite your business /
Science of marketing : when to tweet, what to post, how to blog, and other proven strategies /
Tactical SEO : the theory and practice of search marketing /
Marketing automation with Mailchimp expert tips, techniques, and best practices for scaling marketing strategies and ROI for your business /
Optimization issues in web and mobile advertising : past and future trends /
Structuring the digital domain.
Social media marketing : Praxishandbuch für Twitter, Facebook, Instagram & Co. /
Digital business in Africa : social media and related technologies /
Advancing Branding Research : a Qualitative Agenda.
The social organization : managing human capital through social media /
Social Media Marketing : Emerging Concepts and Applications /
Small Business Smarts : Building Buzz with Social Media.
Digital branding : a complete step-by-step guide to strategy, tactics, tools and measurement /
Affiliate marketing excellence /
SEO management : methods and techniques to achieve success /
Search engine optimization and marketing : a recipe for success in digital marketing /
PsyConversion® 117 behavior patterns for an improved user experience and higher conversion rates in e-commerce /
Advances in data analytics for influencer marketing : an interdisciplinary approach / 		293
HF5415.1265 .A25 2010 The dragonfly effect : quick, effective, and powerful ways to use social media to drive social change / 1
HF5415.1265 .A25 2010eb The dragonfly effect : quick, effective, and powerful ways to use social media to drive social change / 1
HF5415.1265 .A35 2022 Achieving business competitiveness in a digital environment : opportunities in e-commerce and online marketing / 1
HF5415.1265 .A36 2022 Twitch : maintaining market leadership while managing gamers' concerns / 1
HF5415.1265 .A38 2005eb Advances in electronic marketing / 1
HF5415.1265 .A418 1998eb Internet world guide to one-to-one Web marketing / 1
HF5415.1265 .A419 2001eb One-to-one web marketing : build a relationship marketing strategy one customer at a time / 2
HF5415.1265 .A46 2013 The Tasti D-Lite way : social media marketing lessons for building loyalty and a brand customers crave / 1
HF5415.1265 .A53 2010eb Social media marketing game theory and the emergence of collaboration / 1
HF5415.1265 .A75 2008 Multichannel marketing : metrics and methods for on and offline success / 1
HF5415.1265.A75 2008 Multichannel Marketing : Metrics and Methods for On and Offline Success. 1
HF5415.1265 .A76 2012eb Web marketing all-in-one for dummies / 2
HF5415.1265 .A78 2021eb The art of digital marketing for fashion and luxury brands : marketspaces and marketplaces / 1
HF5415.1265$b.S56 2019 Visual social marketing / 1
HF5415.1265 .B29 2007eb Email marketing by the numbers : how to use the world's greatest marketing tool to take any organization to the next level / 1
HF5415.1265 .B296 2012 Outsmarting social media : profiting in the age of friendship marketing / 1
HF5415.1265 .B2975 2014 SEO made easy : everything you need to know about SEO and nothing more / 1