Call Number (LC) Title Results
HF5415.129 ebook La dictadura de los supermercados : cómo los grandes distribuidores deciden lo que consumimos / 1
HF5415.13 The end of averages for marketing budgets /
Marketing planning
L'analyse pestel et le macroenvironnement : comprendre son milieu et anticiper son évolution /
Mastering marketing agility transform your marketing teams and evolve your organization /
Marketing Management in Turkey /
Responsible marketing for well-being and society : a research companion /
CIM Coursebook 08/09 Marketing Management in Practice.
Chief marketing officers at work /
Industrial marketing management and controls /
How to write a marketing plan /
Essentials of marketing management /
Marketing for dummies /
Breakthrough marketing plans : how to stop wasting time and start driving growth /
NONCOMPLAINER-MANAGEMENT IM BTB-MARKETING
Value-ology : Aligning sales and marketing to shape and deliver profitable customer value propositions /
Marketing /
Principios de marketing
Marketing Briefs : a revision and study guide.
Marketing management : a cultural perspective /
Marketing planning in a total quality environment /
The psychology behind trademark infringement and counterfeiting /
Strategic marketing management : planning, implementation and control /
Marketing management : Indian cases /
The marketing pathfinder : key concepts and cases for marketing strategy and decision making /
Marketing analytics roadmap : methods, metrics, and tools /
The new rules of lead generation : proven strategies to maximize marketing ROI /
Market Entropy How to Manage Chaos and Uncertainty for Improved Organizational Performance.
The manager's guide to competitive marketing strategies /
Strategy from the outside in : profiting from customer value /
Management skills in IT : shaping your career.
Supply chain performance and evaluation models /
Methods for Assessing Brand Value : a Comparison between the Interbrand Model and the BBDO's Brand Equity Evaluator model.
Big data marketing : engage your customers more effectively and drive value /
Marketing management past, present and future /
The small business online marketing handbook : converting online conversations to offline sales /
Supply chain performance and evaluation models
Principles of Marketology.
Marketing performance : how marketers drive profitable growth /
Small business marketing strategies : All-in-one for Dummies.
International journal of retail and distribution management, volume 43-4/5 : sustainability in retailing.
JustFoodForDogs : the world's first dog kitchen /
IZZi Gadgets : sizing up the market opportunity /
Gestión de eventos de marketing y comunicación
AirAsia : indeed the sky's the limit! /
Ziroom : creating quality rental living /
El ROI de las decisiones del marketing : un enforque de rentabilidad /
HBR's 10 must reads on strategic marketing /
Marketing plans : profitable strategies in the digital age /
JOURNAL OF HISTORICAL RESEARCH IN MARKETING : australian marketing history, volume 3.
Total quality in marketing /
Contemporary issues in marketing management /
Keurig : from David to Goliath : the challenge of gaining and maintaining marketplace leadership /
Strategic marketing planning : a step-by-step approach /
The metrics that marketers muddle /
Growth opportunities for brands during the COVID-19 crisis : small and midtier brands have unique opportunities to provide value in the new consumer environment /
The experience logic as a new perspective for marketing management : from theory to practical applications in different sectors /
Performance excellence in marketing, sales and pricing leveraging change, lean and innovation management /
Marketing effectiveness and accountability in SMEs : a multimethological approach /
Políticas de marketing /
Smart marketing : how to dramatically grow your revenue /
Cultural mediations of brands : unadvertization and quest for authority /
Strategic marketing : market-oriented corporate and business unit planning /
Back to the Future : Using Marketing Basics to Provide Customer Value : Proceedings of the 2017 Academy of Marketing Science (AMS) Annual Conference /
Powering content : building a nonstop content marketing machine /
Strategic marketing market-oriented corporate and business unit planning /
Strategic marketing : concepts and cases /
How to write a marketing plan : define your strategy, plan effectively and reach your marketing goals /
Does it work? : 10 principles for delivering true business value in digital marketing /
Killing marketing : how innovative businesses are turning marketing cost into profit /
DO IT! Marketing : 77 Instant-Action Ideas to Boost Sales, Maximize Profits, and Crush Your Competition /
Sell local, think global : 50 innovative ways to make a chunk of change and grow your business /
Agile marketing performance management : 10 success factors for maximizing marketing ROI dynamically /
Content marketing e creazione di valore : aspetti definitori e metriche di misurazione /
El análisis DAFO /
La longue traîne et Chris Anderson : quand la diversité de l'offre est plus rentable que les blockbusters /
Faires Management und Marketing.
Marketing planning guide /
Financial dimensions of marketing decisions /
Toolbox for marketing and management : creative concepts, forecasting methods, and analytical instruments /
La pyramide des besoins de Maslow : pourquoi faut-il comprendre les besoins du client? /
Protecting the Brand Counterfeiting and Grey Markets.
Smart delivery systems solving complex vehicle routing problems /
Design your marketing organization to fit your company's growth stage : an early-stage company requires a different organizational structure than a mature one : marketing leaders must adapt their teams and strategies accordingly /
The customer is not always right? marketing orientations in a dynamic business world : proceedings of the 2011 World Marketing Congress /
Changing dynamics in business marketing /
Entrepreneurial marketing : beyond professionalism to creativity, leadership, and sustainability /
Value capture in disintegrated value chains : the hierarchy strategy /
The Profit Impact of Marketing Strategy Project : Retrospect and Prospects /
Where to Play : 3 steps for discovering your most valuable market opportunities /
Reimagining operational excellence inspirations from Asia /
Marketing plans profitable strategies in the digital age / 		113
HF5415.13 .A23 1995 Strategic market management / 1
HF5415.13 .A245 2005 Out of the box marketing : how to build a super-profitable business / 1
HF5415.13 .A273 2019 Strategic Marketing : Concepts and Cases. 1
HF5415.13 .A346 2015 Principles of Marketology. 1
HF5415.13 .A354 2004 Internal marketing : tools and concepts for customer-focused management / 2
HF5415.13 .A36 2002eb Internal marketing : tools and concepts for customer-focused management / 1
HF5415.13 .A435313 2019 Applied strategic marketing : a step by step approach /
Applied strategic marketing : a step-by-step approach / 		2
HF5415.13 .A454 1989 Market driven management : Prescriptions for survival in a turbulent world / 1
HF5415.13 .A455 1997 Market-driven management : creating profitable top-line growth / 2
HF5415.13 .A4643 2004 Internal marketing : tools and concepts for customer-focused management / 1
HF5415.13 .A49 Analytic approaches to product and marketing planning : proceedings of workshop / 1
HF5415.13 .A49 1981 Analytic approaches to product and marketing planning : the second conference / 1
HF5415.13 .A526 2002 Designing online identities : successful graphic strategies for brands on the Web / 1
HF5415.13 .A66 Organizing and managing the marketing function / 1
HF5415.13 .A664 2004 Applying qualitative methods to marketing management research / 1
HF5415.13 .A756 2000 Implementing global account management in multinational corporations / 1
HF5415.13 .A97 2010 It's not who you know, it's who knows you! : the small business guide to raising your profits by raising your profile / 1
HF5415.13 .B35 1998eb The marketing manual 1