Call Number (LC) Title Results
HF5415.13 .R367 2010 Strategic planning and new product development /
Real-time marketing for business growth : how to use social media, measure marketing, and create a culture of execution / 		3
HF5415.13 .R368 2009 Six sigma marketing : from cutting costs to growing market share / 1
HF5415.13 .R368 2009eb  
HF5415.13 .R4 Introduction to marketing management : text and cases / 1
HF5415.13 .R4 1973 Introduction to marketing management; text and cases
Introduction to marketing management : text and cases / 		2
HF5415.13 .R4 1977 Introduction to marketing management : text and cases / 1
HF5415.13 .R4 1981 Introduction to marketing management : text and cases / 1
HF5415.13 .R44 1983 High technology marketing management / 2
HF5415.13 .R454 2003 The rhetoric and reality of marketing : an international managerial approach / 2
HF5415.13 .R649 1996 Distribution : planning and control / 1
HF5415.13 .R68 2021 The Routledge companion to strategic marketing / 1
HF5415.13 .R93 2008 Key account plans the practitioners' guide to profitable planning / 1
HF5415.13 .S2325 2016 What the new breed of CMOs know that you don't / 1
HF5415.13 .S238 1993 Counterturbulence marketing : a proactive strategy for volatile economic times / 1
HF5415.13 .S24 1992 Social responsibility in marketing : a proactive and profitable marketing management strategy / 1
HF5415.13 .S25 2011eb Gestión estratégica de la demanda / 1
HF5415.13 .S273 2014 Engaging customers using big data how marketing analytics are transforming business / 1
HF5415.13 .S276 2006eb Scenarios in marketing from vision to decision / 1
HF5415.13 .S28 Marketing information systems
Marketing information systems / 		2
HF5415.13 .S335 2003eb Leap : a revolution in creative business strategy / 1