Call Number (LC) Title Results
HF5415.32 .Q36 2009 Quantifying consumer preferences / 1
HF5415.32 .Q37 2016 Cool : how the brain's hidden quest for cool drives our economy and shapes our world / 1
HF5415.32 .R253 2018 Consumer behavior theories : convergence of divergent perspectives with applications to marketing and management / 1
HF5415.32 .R33 2016 Understanding consumer financial behavior : money management in an age of financial illiteracy / 1
HF5415.32 .R33 2016eb Understanding consumer financial behavior : money management in an age of financial illiteracy / 1
HF5415.32 .R348 2015 The butterfly effect in competitive markets : driving small changes for large differences / 1
HF5415.32 R353 2019 Contemporary Marketing Strategy / 1
HF5415.32 R45 2023 Religion and consumer behaviour : influence of religiosity and culture on consumption / 1
HF5415.32 .R47 1998 Representing consumers : voices, views, and visions / 1
HF5415.32 .R47 1998eb Representing consumers : voices, views, and visions / 1
HF5415.32 .R47 2020 Researching ethics in cross-category brand alliances using a multiple case study design.
Researching consumer life transitions using interviews & experimental methods.
Researching consumer happiness using experimental design.
Researching consumer behavior using the mindcam video methodology.
Researching mobile consumer behavior using eye tracking & mixed methods.
Researching mall customer stress levels using neuroscientific & experimental methods. 		6
HF5415.32 .R474 2021 Researching consumer identity using qualitative methods. 1
HF5415.32.R475 1999 Resisting McDonaldization. 1
HF5415.32 .R475 1999eb Resisting McDonaldization 1
HF5415.32 .R477 2008 Rethinking consumer behaviour for the well-being of all reflections on individual consumer responsibility. 1
HF5415.32 .R48 2015 Buyer personas : how to gain insight into your customers expectations, align your marketing strategies, and win more business / 1
HF5415.32 .R48 2019 Buyer personas : how to gain insight into your customer's expectations, align your marketing strategies, and win more business / 2
HF5415.32 .R53 1997 Understanding customers 1
HF5415.32 .R58 2001 Explorations in the sociology of consumption : fast food, credit cards and casinos / 1
HF5415.32 .R58 2001eb Explorations in the sociology of consumption fast food, credit cards and casinos /
Explorations in the sociology of consumption : fast food, credit cards and casinos / 		2