Marketing: principles and methods / [by] Charles F. Phillips and Delbert J. Duncan.
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Main Author: | |
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Other Authors: | |
Format: | Book |
Language: | English |
Published: |
Homewood, Ill. :
R.D. Irwin,
1964.
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Edition: | 5th ed. |
Subjects: |
Physical Description: | xix, 865 pages : illustrations (part color) maps (part color) ; 24 cm. |
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Bibliography: | Includes bibliographical references. |
Action Note: | committed to retain |