Firms of endearment : how world-class companies profit from passion and purpose / Rajendra S. Sisodia, David B. Wolfe, Jagdish N. Sheth.

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Bibliographic Details
Online Access: Full Text (via O'Reilly/Safari)
Main Author: Sisodia, Rajendra
Other Authors: Wolfe, David B., Sheth, Jagdish N.
Format: eBook
Language:English
Published: Upper Saddle River, N.J. : Wharton School Pub., ©2007.
Subjects:
Table of Contents:
  • Prologue : a whole new world
  • It's not share of wallet anymore, it's share of heart
  • New age, new rules, new capitalism
  • The chaotic interregnum
  • Employees : the decline and fall of human resources
  • Customers : the power of love
  • Investors : reaping what FoEs sow
  • Partners : elegant harmonies
  • Society : the ultimate stakeholder
  • Culture : the secret ingredient
  • Lessons learned
  • Crossing over to the other side.