Values-driven business : how to change the world, make money, and have fun / Ben Cohen, Mal Warwick.
The marketplace is becoming increasingly concerned about where and how products are produced and how well employees are treated. This work responds to changes in American culture as much as it does to changing attitudes in the business community.
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Full Text (via O'Reilly/Safari) |
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| Format: | eBook |
| Language: | English |
| Published: |
San Francisco, CA : Berkeley :
Berrett-Koehler Publishers ; Publishers Group West [distributor],
©2006.
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| Edition: | 1st ed. |
| Series: | Social venture network series.
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Table of Contents:
- So, why are you in business?
- Are you ready to take the plunge?
- First things first : your employees
- Turning the value chain into a "values chain"
- Developing a dialogue with your customers
- Staking out your place in the community
- Leaving a lighter footprint on the planet
- You really can try this at home!