Social media metrics secrets : do what you never thought possible with social media metrics / John Lovett.

"Invaluable advice on analyzing and measuring the effects of social media Do you wish you could sit down with an expert to figure out whether or not your social media initiatives are working? With Social Media Metrics Secrets, you can! Expert John Lovett taps into his years of training and expe...

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Bibliographic Details

Online Access:	Full Text (via O'Reilly/Safari)
Main Author:	Lovett, John N.
Format:	eBook
Language:	English
Published:	Indianapolis, Ind. : Wiley Pub., 2011.
Series:	Secrets.
Subjects:	Social media. Online social networks. Online social networks Social media Case studies