Content strategy for the web / Kristina Halvorson and Melissa Rach ; forward by Sarah Cancilla.
Describes the value of content strategy, discusses how to audit and analyze content, and looks at ways to maintain content over time.
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Other Authors: | , |
Format: | eBook |
Language: | English |
Published: |
Berkeley, CA :
New Riders,
[2012]
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Edition: | Second edition. |
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Internet
Full Text (via O'Reilly/Safari)Online
Call Number: |
TK5105.888 .H356 2012
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TK5105.888 .H356 2012 | Available |