Target, prime time : advocacy groups and the struggle over entertainment television / Kathryn C. Montgomery.

Offering the first book-length exploration of network television's relations with advocacy groups, Kathryn C. Montgomery presents a comprehensive picture of the impact of organized pressure on prime-time TV. She vividly describes, for example, how the Catholic Church campaigned againstMaude...

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Bibliographic Details
Online Access: Full Text (via ProQuest)
Main Author: Montgomery, Kathryn C.
Other title:Advocacy groups and the struggle over entertainment television.
Format: eBook
Language:English
Published: New York : Oxford University Press, 1990.
Edition:[1st pbk. ed.]
Series:Communication and society (New York, N.Y.)
Subjects:
Description
Summary:Offering the first book-length exploration of network television's relations with advocacy groups, Kathryn C. Montgomery presents a comprehensive picture of the impact of organized pressure on prime-time TV. She vividly describes, for example, how the Catholic Church campaigned againstMaude's abortion on the TV show, Maude; how outraged actors mobilized a national protest against the portrayal of blacks in the TV miniseries, Beulah Land; and how the Moral Majority waged a sophisticated campaign to "clean up TV," by threatening to boycott advertisers. Exposing the inner workings of networ.
Physical Description:1 online resource (xiii, 272 pages) : illustrations.
Bibliography:Includes bibliographical references (pages 225-262) and index.
ISBN:9780198021650
0198021658
0195063201
9780195063202
Source of Description, Etc. Note:Source of description: Print version record.