The four stages of highly effective crisis management : how to manage the media in the digital age / Jane Jordan-Meier.
From the Japanese tsunami and the Egyptian revolution to the Haitian earthquake and the Australian floods, social media has proven its power to unite, coalesce, support, champion, and save lives. Presenting cutting-edge media communication solutions, The Four Stages of Highly Effective Crisis Manage...
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Online Access: |
Full Text (via ProQuest) |
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Main Author: | |
Format: | eBook |
Language: | English |
Published: |
Boca Raton, FL :
CRC Press,
©2011.
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Subjects: |
Summary: | From the Japanese tsunami and the Egyptian revolution to the Haitian earthquake and the Australian floods, social media has proven its power to unite, coalesce, support, champion, and save lives. Presenting cutting-edge media communication solutions, The Four Stages of Highly Effective Crisis Management explains how to choose the appropriate language and media outlet to properly convey your message during and after a crisis. Unveiling the secrets of how to manage the media in a crisis, the book examines how rapidly evolving social media and Web 2.0 technologies have changed the crisis manageme. |
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Physical Description: | 1 online resource (xxiii, 296 pages) : illustrations. |
Bibliography: | Includes bibliographical references and index. |
ISBN: | 9781439853740 1439853746 9781466549203 1466549203 |
Source of Description, Etc. Note: | Source of description: Print version record. |