Owning your own franchise / Herbert Rust.
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Format: | eBook |
Language: | English |
Published: |
Englewood Cliffs, N.J. :
Prentice Hall,
℗♭1991.
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Subjects: |
Table of Contents:
- Franchising--Yesterday, Today and Tomorrow
- The Bad Times
- Why Companies Choose to Become Franchisors
- What Is Franchising?
- Where to Get Information on Franchise Opportunities
- A Look at the Future in Franchising and Its Featured Players
- Businesses That Are in Tune with the Times
- What the Top Business Format Franchises Cost
- Ms. Entrepreneur Comes of Age
- The International Franchise Association (IFA) Surveys Its Membership
- How Franchisors Expand--The Numbers Game
- A Fail-Safe Approach to Buying a Franchise--The Eleven Building Blocks
- The Biggest and Most Common Mistakes New Franchise Owners Make
- The Fifteen Sins of Omission
- Put Yourself Under the Microscope
- Know Thyself First
- Who Are Today's Franchise Owners?
- Are You Ready for Self-Employment?
- Match Your Investigation to Your Interest Level and Bank Account
- How to Check Your Credit
- How to Put Together a Financial Profile on Yourself
- What Liquid Assets and Liabilities Mean to a Franchisor
- Champagne Tastes on a Beer Pocketbook Can Spell Disaster
- Do's and Don'ts
- Getting to Know the Franchisor
- Franchisor Duplicity
- Flying Blind
- Successful Franchisees Are Team Players
- Watch Out for Skeletons in the Franchisor's Closet
- Harness Your Expectation Level
- Don't Give into Franchisor-Generated Pressures
- Be Wary of Celebrity Involvement
- David vs. Goliath--Larger Franchisors Are Not Always the Best Investment
- Franchisor Takeovers Can Be Painful
- Some Do's and Don'ts
- Look at the Franchisor, Backstage.