The rise of sharing : fourth-stage consumer society in Japan / Miura Atsushi ; translated by Dana Lewis.
Miura Atsushi draws on more than three decades of experience on the front lines of Japanese marketing research to track the four stages Japan's consumer society has traversed since the turn of the century to the present. Looking forward, he both documents the emergence of a new sharing society...
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| Online Access: |
Full Text (via Internet Archive) |
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| Main Author: | |
| Corporate Authors: | , |
| Other Authors: | |
| Other title: | Daiyon no shohi. English. Ơ̇Ơ̄̂ʼœ̆ø̈. English. Fourth-stage consumer society in Japan. Ơ̇Ơ̄̂ʼœ̆ø̈ : ̂Þ̂®̂̂̂̇̂̄ð̂Þ̇ỡ̂ı |
| Format: | eBook |
| Language: | English Japanese |
| Published: |
Tokyo :
International House of Japan,
2014.
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| Edition: | First English edition. |
| Series: | LTCB international library selection ;
no. 35. |
| Subjects: |
| Summary: | Miura Atsushi draws on more than three decades of experience on the front lines of Japanese marketing research to track the four stages Japan's consumer society has traversed since the turn of the century to the present. Looking forward, he both documents the emergence of a new sharing society in Japan, and offers survival strategies for business in a people-centric, post-materialist economy. |
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| Item Description: | "LTCB International Library Trust/International House of Japan." Translation of: Daiyon no shohi : tsunagari o umidasu shakai e. |
| Physical Description: | 1 online resource (xxiv, 350 pages : illustrations) |
| Bibliography: | Includes bibliographical references (pages 339-343) and index. |