Successes and challenges of emerging economy multinationals / edited by Marin Marinov and Svetla Marinova.

The global business area has witnessed a remarkable radical change. The recent spectacular rise of emerging economy multinationals sets numerous questions requiring explanation and understanding. "Successes and Challenges of Emerging Economy Multinationals" investigates a broad variety of...

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Bibliographic Details
Online Access: Full Text (via Springer)
Other Authors: Marinov, Marin, 1948- (Editor), Marinova, Svetla Trifonova (Editor)
Format: eBook
Language:English
Published: [Basingstoke] : Palgrave Macmillan, 2013.
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Summary:The global business area has witnessed a remarkable radical change. The recent spectacular rise of emerging economy multinationals sets numerous questions requiring explanation and understanding. "Successes and Challenges of Emerging Economy Multinationals" investigates a broad variety of cases presenting clear evidence of fast successful internationalization of emerging economy multinationals originating not only from big economic players such as China, India and Russia but also from other successfully internationalizing emerging countries, namely South Africa and Poland. In terms of size, the firms vary from huge multinational firms such as Huawei, Tata and Gazprom, to really small high technology firms. The in-depth analysis conducted in this book leads to the indication of numerous novel directions for further theoretical expansion and new empirical research.
Physical Description:1 online resource.
Bibliography:Includes bibliographical references and index.
ISBN:9781137369413
1137369418
Source of Description, Etc. Note:Publisher supplied information; title not viewed.