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Entrepreneurial icebreakers : conquering international markets from transition economies / [edited by] Julia Prats, IESE Business School, Spain, Marc Sosna, IESE Business School, Spain, Sylwia Sysko-Romanczuk, Warsaw University of Technology Business School, Warsaw.

"How can entrepreneurial ventures started in difficult transition economy contexts conquer international markets and eventually compete at world-class level? With this book, readers can follow the footsteps of 15 internationally successful companies from ten different Central and Eastern Europe...

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Bibliographic Details
Online Access: Full Text (via Springer)
Other Authors: Prats, Julia, 1964- (Editor), Sosna, Marc, 1978- (Editor), Sysko-Romanczuk, Sylwia, 1970-
Format: eBook
Language:English
Published: New York : Palgrave Macmillan, 2014.
Subjects:
Entrepreneurship > Former Soviet republics.
Economic development > Former Soviet republics.
Former Soviet republics > Foreign economic relations.
Economic development.
Entrepreneurship.
International economic relations.
Soviet Union > Former Soviet republics.
Table of Contents:
  • Introduction
  • PART I: CONQUERING INTERNATIONAL MARKETS FROM TRANSITION ECONOMIES: INSIGHTS AND REFLECTIONS
  • 1. Entrepreneurship in Transition Economies
  • 2. Overcoming Start-Up Challenges in Transition Economies
  • 3. Overcoming a Negative Country-of-Origin Effect
  • 4. Growth Strategies and Internationalization Patterns
  • 5. From Lag Markets to Lead Markets
  • PART II: CASE STUDIES OF INTERNATIONALLY SUCCESSFUL CEE COMPANIES
  • CASE 1: ACE Enterprise: 'Drawing' out the Future
  • CASE 2: Atlantic Grupa: Preparing For Leading in The New Europe
  • CASE 3: Avangate: Preparing the Trans-Atlantic Jump
  • CASE 4: Big Filter: Russian Filters in the International Market
  • CASE 5: Fx3x: Star Performance without a Star Attitude
  • CASE 6: Graphisoft: The Architecture of International Growth
  • CASE 7: Estonia's Laser Diagnostic Instruments (LDI) AS: Beaming Towards Growth
  • CASE 8: LINET: To Be an Object of Desire, Not of Choice
  • CASE 9: The Masterplast Story: Constructing an Entrepreneurial Success Story
  • CASE 10: Modesat Communications OU: Riding a Big Wave with a Small Boat
  • CASE 11: Pipistrel: The Freedom of Flight
  • CASE 12: PKF Betar Company: 'Meters' Away From Further Growth
  • CASE 13: Russian Cosmetics*: 'Healing' Skin Care Products in Russia
  • CASE 14: Selena Group: Internationalizing Through Multilocality
  • CASE 15: SOLARIS Bus and Coach: A Bus Tour to Global Markets
  • Appendix 1: The Research Project
  • Appendix 2: Growth in Real GDP in Central and Eastern Europe, the Baltic States and the CIS
  • Appendix 3: Profiles: Firms and Entrepreneurs.

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