Marketing for the nonmarketing executive : an integrated resource management guide for the 21st century / Norton Paley.
Saved in:
| Online Access: |
Full Text (via Taylor & Francis) |
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| Main Author: | |
| Format: | eBook |
| Language: | English |
| Published: |
Boca Raton, Fla. :
St. Lucie Press,
©2001.
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| Series: | Library of executive excellence.
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| Subjects: |
| Physical Description: | 1 online resource (230 pages) : illustrations. |
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| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 1420025643 9781420025644 |
| Source of Description, Etc. Note: | Print version record. |