The immersive worlds handbook : designing theme parks and consumer spaces / Scott A. Lukas.
Scott Lukas, famed industry expert on designing themed spaces, brings you a book that focuses on the imaginative world of themed, immersive and consumer spaces. Whether or not you are involved in designing a theme park, cultural museum, shop, or other entertainment space, you will benefit from the i...
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| Online Access: |
Full Text (via Taylor & Francis) |
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| Main Author: | |
| Format: | eBook |
| Language: | English |
| Published: |
Burlington, MA :
Focal Press,
2013, ©2013.
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| Subjects: |
Table of Contents:
- The nature of themed and immersive spaces
- Designing effective, immersive, and creative spaces
- Atmosphere, mood, and effective spaces
- Authenticity, believability, realism
- The guest, experience, and immersion
- The brand and the senses
- Material culture, technology, and interactivity
- Loyalty, tradition, change, and the future.