The international hospitality business : management and operations / Larry Yu.
International Hospitality Business: Management and Operations will introduce hospitality managers to the most up-to-date developments in hospitality to prepare you for the rapidly changing world of international hospitality. This book is a compilation of the most current research in global operation...
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Full Text (via Taylor & Francis) |
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Format: | eBook |
Language: | English |
Published: |
New York :
Haworth Press,
©1999.
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Subjects: |
Table of Contents:
- The Hospitality Industry As an International Business
- International Business
- Shift Toward Service Industry
- The Hospitality Industry As a Service Export
- Service Industry Earnings
- International Travel and Hospitality
- Motivations for Global Expansion
- Case Study: Europ Disney Resort
- The Geography of International Hospitality Development
- Learning Objectives
- Geographic Location and World Time
- Absolute Location and Relative Location
- World Regions
- World Regional Travel and Hospitality Patterns
- The Most Internationalized Hotel Companies
- Major International Food Service Companies
- Regional Expansion and Competition
- Case Study: McDonald's Global Expansion Formula
- Differences in Cultural, Political, and Economic Systems
- Cultural Environment
- Defining Culture
- Cultural Values and Norms
- Cultural Values and Their Influence on Management
- Cross-Cultural Communications
- Cultural Generalization
- Learning Culture
- Case Study: Cultural Diversity at Nikko Hotels International
- Political Systems
- Learning Objectives
- Differences in Political Systems
- International Relations Among National Governments
- National Tourism Policy
- Politics and Business Ethics
- Nationalism
- Political Risk Assessment
- Case Study: Sonesta International Hotels--Responding to a Crisis
- Economic Systems
- Different Economic Systems
- Level of Economic Development
- Useful Economic Data
- Assessing Economic Risk
- Economic Dimension of Tourism and Hospitality.