Corporate level strategy [electronic resource] : theory and applications / Olivier Furrer.
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| Online Access: |
Full Text (via Taylor & Francis) |
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| Main Author: | |
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Abingdon, Oxon ; New York, NY :
Routledge,
2016.
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| Edition: | Second edition. |
| Subjects: |
Table of Contents:
- 1. What is corporate level strategy?
- 2. Why do multibusiness firms exist? Theoretical approaches to diversification
- 3. Managing the multibusiness firm : theoretical approaches to corporate level strategy
- 4. Defining the business
- 5. Diversification strategies : creating corporate value
- 6. The issue of relatedness : creating synergies
- 7. Diversification and performance : limits to the scope of the firm
- 8. The role of the parent : manageing the multibusiness firm
- 9. Organizing and structuring the multibusiness firm
- 10. Vertical integration : coordinating the value chain
- 11. The growth of the firm : internal development, mergers and acquisitions, and strategic alliances
- 12. Restructuring strategies : reducing the scope of the firm
- 13. Multipoint competition : managing market power
- 14. International diversification : global integration and local responsiveness
- 15. Corporate governance : controlling top managers and meeting corporate responsibilities.