Archaeology is a brand : the meaning of archaeology in contemporary popular culture / Cornelius Holtorf ; illustrated by Quentin Drew.
"What impact is there on the field to recognize that archaeology is a regular feature in daily life and popular culture? Based upon the study of England, Germany, Sweden and the USA, Cornelius Holtorf examines the commonalities and peculiarities of media portrayal of archaeology in these countr...
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Full Text (via Taylor & Francis) |
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| Language: | English |
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London ; New York :
Routledge/Taylor and Francis Group,
2016.
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MARC
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| 100 | 1 | |a Holtorf, Cornelius, |d 1968- |e author. |0 http://id.loc.gov/authorities/names/n92114060 |1 https://id.oclc.org/worldcat/entity/E39PBJxRybrXCbMdx3pBKMDpfq |1 http://isni.org/isni/0000000080929872 | |
| 245 | 1 | 0 | |a Archaeology is a brand : |b the meaning of archaeology in contemporary popular culture / |c Cornelius Holtorf ; illustrated by Quentin Drew. |
| 264 | 1 | |a London ; |a New York : |b Routledge/Taylor and Francis Group, |c 2016. | |
| 264 | 4 | |c ©2007 | |
| 300 | |a 1 online resource : |b illustrations | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a volume |b nc |2 rdacarrier | ||
| 500 | |a "Published in the rest of the world by: Archaeopress. First published 2007 by Left Coast Press, Inc." | ||
| 504 | |a Includes bibliographical references and index. | ||
| 505 | 0 | |a 1. Investigating the meaning of archaeology in popular culture -- 2. A travel log -- 3. Archaeology in the mass media -- 4. What people are thinking about archaeology -- 5. The archaeologist in popular culture: key themes -- 6. Strategies of engagement -- 7. Public archaeology reconsidered -- Appendix: main popular culture references. | |
| 520 | |a "What impact is there on the field to recognize that archaeology is a regular feature in daily life and popular culture? Based upon the study of England, Germany, Sweden and the USA, Cornelius Holtorf examines the commonalities and peculiarities of media portrayal of archaeology in these countries, and the differences between media presentations and audience knowledge and attraction to the subject, In his normal engaging, populist style, Holtorf discusses the main strategies available to archaeologists in engaging with their popular representations. Possessors of a widely recognized, positively valued and well underpinned brand, archaeologists need to take more seriously the appeal of their work"--Provided by publisher | ||
| 588 | 0 | |a Description based on online resource; title from digital title page (Taylor & Francis, viewed on January 17, 2024). | |
| 650 | 0 | |a Archaeology |x Social aspects. | |
| 650 | 0 | |a Popular culture |z Great Britain. |0 http://id.loc.gov/authorities/subjects/sh85056925 | |
| 650 | 0 | |a Popular culture |z Germany. | |
| 650 | 0 | |a Popular culture |z Sweden. | |
| 650 | 0 | |a Popular culture |z United States. |0 http://id.loc.gov/authorities/subjects/sh85140482 | |
| 650 | 0 | |a Archaeology in mass media. |0 http://id.loc.gov/authorities/subjects/sh2009003052 | |
| 650 | 0 | |a Archaeology |x Public opinion. | |
| 650 | 0 | |a Archaeologists |x Public opinion. | |
| 650 | 7 | |a Archaeology in mass media. |2 fast | |
| 650 | 7 | |a Archaeology |x Social aspects. |2 fast | |
| 650 | 7 | |a Popular culture. |2 fast | |
| 651 | 7 | |a Germany. |2 fast |1 https://id.oclc.org/worldcat/entity/E39PBJtCD3rcKcPDx6FHmjvrbd | |
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| 651 | 7 | |a Sweden. |2 fast |1 https://id.oclc.org/worldcat/entity/E39QbtfRmFKpvRPQrQfjc7kBGB | |
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| 700 | 1 | |a Drew, Quentin, |e illustrator. |0 http://id.loc.gov/authorities/names/nb2010021115 |1 http://isni.org/isni/0000000086109912 | |
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| 776 | 0 | 8 | |i Print version: |a Holtorf, Cornelius, 1968- |t Archaeology is a brand. |d Walnut Creek, CA : Left Coast Press, ©2007 |z 9781598741797 |w (DLC) 2007001955 |w (OCoLC)80019912 |
| 776 | 0 | 8 | |i Print version: |a Holtorf, Cornelius, 1968- |t Archaeology is a brand! |d Oxford, England : Archaeopress, ©2007 |z 9781905739066 |w (OCoLC)225560993 |
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