Food tourism : a practical marketing guide / John Stanley and Linda Stanley.
The fastest growth in tourism is the culinary sector. Covering farmers markets, taste tours, agri-entertainment, glamping, restaurants, farm shops and more, food tourism has become both an important part of holidaying and a purpose in itself. With growth occurring in most developed countries and tou...
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| Online Access: |
Full Text (via ProQuest) |
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| Main Authors: | , |
| Format: | eBook |
| Language: | English |
| Published: |
Wallingford, Oxfordshire, UK ; Boston, MA :
CABI,
[2015]
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| Subjects: |
| Summary: | The fastest growth in tourism is the culinary sector. Covering farmers markets, taste tours, agri-entertainment, glamping, restaurants, farm shops and more, food tourism has become both an important part of holidaying and a purpose in itself. With growth occurring in most developed countries and tourists searching out culinary tourism throughout the world, this book provides an overall direction to the development of food tourism and a section on the future of this trend |
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| Abstract: | This book is about food as a tourism product and an experience. It explores its nature, development, management, marketing and distribution as well as the food tourists - their motivations and needs, uses of information, expectations and activities. The book has 10 chapters presented in four parts under the following headings: (i) food tourism and the tourist; (ii) farm produce and agritourism; (iii) food tourism - the wider picture; and (iv) marketing and the future. |
| Physical Description: | 1 online resource (xviii, 241 pages) : color illustrations. |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 9781780645032 1780645031 |
| Source of Description, Etc. Note: | online resource; title from PDF title page (ProQuest Ebook Central, viewed March 16, 2021) |