When gradual change beats radical transformation : industrial companies may not be the face of digital disruption, but their evolutionary approaches to successful digital initiatives hold lessons for other sectors / Ivanka Visnjic, Julian Birkinshaw, Carsten Linz.

Research into how some industrial companies have succeeded at digital transformation shows that those taking a steady, gradual approach may have the best results -- and the lessons learned apply across other sectors as well. The authors discuss the circumstances in which company leaders might be bes...

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Bibliographic Details
Online Access: Full Text (via O'Reilly/Safari)
Main Authors: Visnjic, Ivanka (Author), Birkinshaw, Julian M. (Author), Linz, Carsten (Author)
Format: eBook
Language:English
Published: [Place of publication not identified] : MIT Sloan Management Review, 2022.
Edition:[First edition].
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Summary:Research into how some industrial companies have succeeded at digital transformation shows that those taking a steady, gradual approach may have the best results -- and the lessons learned apply across other sectors as well. The authors discuss the circumstances in which company leaders might be best served by taking a more incremental approach to digital business, and when they might choose to pursue a more revolutionary change.
Item Description:"Reprint 63304."
Physical Description:1 online resource (7 pages)
Bibliography:Includes bibliographical references.