Managing packaging design for sustainable development : a compass for strategic directions / Daniel Hellström and Annika Olsson with contributions from Fredrik Nilsson.
Packaging design is a powerful vehicle for making our lives friendlier, our planet greener and our businesses richer. It is an essential link between the producer and the customer, where it contributes to the positioning and presentation of a product; and on many occasions, the use of the product af...
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Full Text (via Knovel) |
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| Main Authors: | , |
| Format: | eBook |
| Language: | English |
| Published: |
Chichester, UK :
John Wiley & Sons,
2017.
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| Subjects: |
Table of Contents:
- Introduction to packaging
- Sustainable development and packaging
- Designing packaging
- Introducing the compass
- The directions of the compass
- Product protection
- Material use
- Fill rate
- Apportionment
- User-friendliness
- Information and communication.