Cavemen can't market : attracting, conversing, and creating loyal customers using woo marketing / Jonathan Peters.

Caveman marketing tactics no longer work. It used to be that if we took out enough ads, bought enough impressions, and had a persuasive message, we could wear prospective customers down until they eventually bought. But we are no longer in charge-they are. That is why we must change our marketing co...

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Bibliographic Details
Online Access: Streaming Audio (via Skillsoft)
Main Author: Peters, Jonathan
Corporate Author: Blackstone Audio, Inc
Other Authors: McConachie, Dale (Narrator)
Format: Electronic Audio
Language:English
Published: Ashland, Or. : Blackstone Audio, ℗2013.
Edition:Unabridged.
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