Doing good by doing good : why creating shared value is the key to powering business growth and innovation / Peter Baines.

This book shows companies how to improve the bottom line by implementing an engaging, authentic, and business-enhancing program that helps staff and business thrive. Case studies illustrate the real effect of CSR on both business and society, with clear guidance toward maximizing involvement, engagi...

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Bibliographic Details
Online Access: Full Text (via Skillsoft)
Main Author: Baines, Peter (Author)
Format: Electronic eBook
Language:English
Published: Milton, Qld. : John Wiley and Sons Australia, Ltd, 2015.
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Internet

Full Text (via Skillsoft)

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Call Number: HG4028.C6
HG4028.C6 Available