Communication in times of trouble : best practices for crisis and emergency risk communication / Matthew W. Seeger, Timothy L. Sellnow.
"This book expands the focus by taking a 'best practices' approach to crisis communication and emergency risk communication, including an extensive discussion of how risks are identified and managed as part of crisis planning and recovery, as well as audience analysis, pre- and long-t...
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Full Text (via Skillsoft) |
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| Main Authors: | , |
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Hoboken, NJ :
Wiley-Blackwell,
[2019]
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| Subjects: |
Table of Contents:
- Process approach : take a process approach to crisis communication
- Pre-event planning : engage in pre-event planning for crisis communication
- Partnerships : form stakeholder partnerships with publics
- Public concern : listen to and acknowledge concerns of publics
- Honesty : communication with honesty, frankness, and openness
- Collaborate : collaborate and coordinate with credible sources
- Media access : meet the needs of the media and remain accessible
- Compassion : communicate with compassion
- Uncertainty : accept uncertainty and ambiguity
- Empowerment : communicate messages of empowerment.