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Advertising concepts and strategies / Christopher Gilson & Harold W. Berkman.

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Bibliographic Details
Main Author:	Gilson, Christopher C.
Other Authors:	Berkman, Harold W.
Format:	Book
Language:	English
Published:	New York : Random House, 1980.
Edition:	First edition.
Subjects:	Advertising. Marketing.

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Call Number:	HF5823 .G48
HF5823 .G48	Available Place a Hold