Strategic marketing : a handbook for entrepreneurs and managers / Bruce M. Bradway, Mary Anne Frenzel, Robert E. Pritchard. --

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Bibliographic Details
Main Author:	Bradway, Bruce M.
Other Authors:	Frenzel, Mary Anne, Pritchard, Robert E., 1941-
Format:	Book
Language:	English
Published:	Reading, Mass. : Addison-Wesley, ©1982.
Subjects:	Marketing > Handbooks, manuals, etc.

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Holdings details from PASCAL Offsite
Call Number:	HF5415 .B626
HF5415 .B626	Available Place a Hold