New directions in utility marketing : selected papers from the fifteenth annual Public Utilities Marketing Seminar / presented by the Public Utilities Section and the Cincinnati Chapter of the American Marketing Association. Robert W. Brown, editor.

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Bibliographic Details
Corporate Authors: Public Utilities Marketing Seminar Cincinnati, American Marketing Association, American Marketing Association. Cincinnati Chapter
Other Authors: Brown, Robert William, 1912-
Format: Conference Proceeding Book
Language:English
Published: Ann Arbor : Bureau of Business Research, University of Michigan, [1970]
Series:Michigan business papers ; no. 53.
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Description
Physical Description:xv, 79 pages ; 23 cm.
Action Note:committed to retain