New directions in utility marketing : selected papers from the fifteenth annual Public Utilities Marketing Seminar / presented by the Public Utilities Section and the Cincinnati Chapter of the American Marketing Association. Robert W. Brown, editor.
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Corporate Authors: | , , |
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Other Authors: | |
Format: | Conference Proceeding Book |
Language: | English |
Published: |
Ann Arbor :
Bureau of Business Research, University of Michigan,
[1970]
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Series: | Michigan business papers ;
no. 53. |
Subjects: |
Physical Description: | xv, 79 pages ; 23 cm. |
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Action Note: | committed to retain |