Advertising age handbook of advertising / Herschell Gordon Lewis, Carol Nelson ; foreword by Rance Crain.

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Bibliographic Details
Main Author: Nelson, Carol, 1953-
Other Authors: Lewis, Herschell Gordon, 1926-2016
Other title:Handbook of advertising.
Format: Book
Language:English
Published: Lincolnwood, Ill. : NTC Business Books, ©1999.
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Description
Item Description:Includes index.
Physical Description:xi, 228 pages : illustrations ; 24 cm.
ISBN:0844236705