International marketing research / V. Kumar.

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Bibliographic Details
Main Author: Kumar, V.
Format: Book
Language:English
Published: Upper Saddle River, N.J. : Prentice Hall, ©2000.
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Description
Item Description:Includes index.
Physical Description:xxvi, 448 pages : illustrations ; 24 cm.
ISBN:0130453862
Action Note:committed to retain