The Effects of Dogmatism on Message Formulation [microform] / Craig Allen Smith.
This paper presents two research studies on the use of dogmatism as a predictor of verbal communication behavior. The studies examined the effects of dogmatism on the formulation of written and oral persuasive messages by comparing college students' scores on the Rokeach D and California F Scal...
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| Format: | Microfilm Book |
| Language: | English |
| Published: |
[S.l.] :
Distributed by ERIC Clearinghouse,
1977.
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| Summary: | This paper presents two research studies on the use of dogmatism as a predictor of verbal communication behavior. The studies examined the effects of dogmatism on the formulation of written and oral persuasive messages by comparing college students' scores on the Rokeach D and California F Scales with a content analysis of the written or oral persuasive messages that the students prepared. The results show that dogmatism is inconsistent as a predictor of communication behavior, suggesting that some intervening variable is more important to encoding behavior than dogmatism. Thirty-seven hypotheses for future research in this area are proposed, and a list of references is attached. (RL) |
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| Item Description: | ERIC Note: Paper presented at the Annual Meeting of the Speech Communication Association (63rd, Washington, D.C., December 1-4, 1977). ERIC Document Number: ED147893. |
| Physical Description: | 18 p. |
| Reproduction Note: | Microfiche. |
| Action Note: | committed to retain |