Business Research Methods [electronic resource] : A Study Guide / George Dawson.
This study guide provides an overview and model of business research. First, introductory material defines research and discusses the benefits of studying business research methods for both producers and consumers of research. In the next section different types of research are discussed, including...
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| Corporate Authors: | , |
| Format: | Electronic eBook |
| Language: | English |
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Distributed by ERIC Clearinghouse,
1984.
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| Summary: | This study guide provides an overview and model of business research. First, introductory material defines research and discusses the benefits of studying business research methods for both producers and consumers of research. In the next section different types of research are discussed, including experimental, ex post facto, quasi-experimental, survey research, case studies, historical research, philosophical inquiry and policy analysis, and comparison studies. Next, a model for approaching a research problem is presented which calls for the following steps: (1) identify and define the problem; (2) explain the significance of the problem; (3) set forth the purposes of the study; (4) examine related literature; (5) formulate hypotheses; (6) decide on the type of information needed; (7) decide on the methods to be used in gathering the data and in analyzing it; (8) carry out the research plan; (9) compile the data and analyze the findings; (10) interpret the results and draw conclusions; (11) write a report and make recommendations; and (12) prepare a follow-up study. The next section discusses prerequisites for the study of business research methods such as basic statistics and college algebra. The last sections list required readings and recommended supplements, ideas for learning activities, and a bibliography. (RO) |
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| Item Description: | ERIC Document Number: ED271171. |
| Physical Description: | 66 pages. |
| Audience: | Students. |