Use of Public Television by Blacks in Mississippi, North Carolina and Columbus, Ohio [electronic resource] / Robert L. Stevenson.
Three studies carried out in 1975 with the assistance of the Corporation for Public Broadcasting examined use of public television by black viewers. Results from statewide telephone surveys in Mississippi and North Carolina indicated that significantly fewer blacks than whites watched public televis...
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Full Text (via ERIC) |
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| Format: | Electronic eBook |
| Language: | English |
| Published: |
[S.l.] :
Distributed by ERIC Clearinghouse,
1976.
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| Subjects: |
MARC
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| 100 | 1 | |a Stevenson, Robert L. | |
| 245 | 1 | 0 | |a Use of Public Television by Blacks in Mississippi, North Carolina and Columbus, Ohio |h [electronic resource] / |c Robert L. Stevenson. |
| 260 | |a [S.l.] : |b Distributed by ERIC Clearinghouse, |c 1976. | ||
| 300 | |a 31 p. | ||
| 500 | |a ERIC Document Number: ED132570. | ||
| 500 | |a ERIC Note: Paper presented at the Annual Meeting of the Association for Education in Journalism (59th, College Park, Maryland, July 31-August 4, 1976). |5 ericd. | ||
| 520 | |a Three studies carried out in 1975 with the assistance of the Corporation for Public Broadcasting examined use of public television by black viewers. Results from statewide telephone surveys in Mississippi and North Carolina indicated that significantly fewer blacks than whites watched public television. However, most of the differences disappeared when education was held constant. A similar survey in predominantly black areas of Columbus, Ohio, found that viewing was heavier among blacks than among whites. The saturation of black households by television was considered a possible explanation for the high level of use of public television among blacks in that study. In all three studies, black viewers reported a higher level of viewing of black-oriented programs than did whites. (Author/AA) | ||
| 650 | 1 | 7 | |a Blacks. |2 ericd. |
| 650 | 0 | 7 | |a Minority Groups. |2 ericd. |
| 650 | 1 | 7 | |a Public Television. |2 ericd. |
| 650 | 0 | 7 | |a State Surveys. |2 ericd. |
| 650 | 0 | 7 | |a Television Research. |2 ericd. |
| 650 | 1 | 7 | |a Television Viewing. |2 ericd. |
| 650 | 0 | 7 | |a Use Studies. |2 ericd. |
| 650 | 0 | 7 | |a Whites. |2 ericd. |
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