Using the Internet as a Classroom Information and Image Resource for the Development of a Television Advertising Campaign [electronic resource] / Michael Murray.

This report describes the use of the Internet as an image and information resource in an introductory television and radio production class (COMM 223: Principles of Radio and Television Production) at Western Illinois University. The report states that the class's two lab sections spent the fir...

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Bibliographic Details

Online Access:	Full Text (via ERIC)
Main Author:	Murray, Michael
Format:	Electronic eBook
Language:	English
Published:	[S.l.] : Distributed by ERIC Clearinghouse, 2000.
Subjects:	Advertising. Assignments. Higher Education. Information Sources. Instructional Effectiveness. Internet. Introductory Courses. Production Techniques. Radio. Student Motivation. Television Curriculum.