The Rhetoric of the Marketplace [electronic resource] : Salesmanship as Communication / Annette N. Shelby.

The concept of team teaching salesmanship demonstrates theoretical and practical relationships between speech communication and salesmanship. The challenge of maintaining intellectual integrity in the high risk, results-oriented environment of sales is met through attention to four major topic areas...

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Bibliographic Details

Online Access:	Full Text (via ERIC)
Main Author:	Shelby, Annette N.
Format:	Electronic eBook
Language:	English
Published:	[S.l.] : Distributed by ERIC Clearinghouse, 1980.
Subjects:	Course Descriptions. Curriculum Development. Higher Education. Integrated Activities. Interdisciplinary Approach. Persuasive Discourse. Salesmanship. Team Teaching.