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b6567884 |
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20110121024509.0 |
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100825s2010 inua b 001 0 eng |
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|a 2010034662
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| 019 |
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|a 646396885
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| 020 |
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|a 9780470634035 (paper/website)
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| 020 |
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|a 0470634030
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| 035 |
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|a (OCoLC)ocn646115297
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|a (OCoLC)646115297
|z (OCoLC)646396885
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|a DLC
|c DLC
|d BTCTA
|d YDXCP
|d C#P
|d UKM
|d BWX
|d CDX
|d COD
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| 049 |
|
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|a CODA
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| 050 |
0 |
0 |
|a HF5415.1265
|b .E927 2010
|
| 100 |
1 |
|
|a Evans, Dave,
|d 1956-
|0 http://id.loc.gov/authorities/names/nb2009008512
|1 http://isni.org/isni/0000000114623207.
|
| 245 |
1 |
0 |
|a Social media marketing :
|b the next generation of business engagement /
|c Dave Evans with Jake McKee.
|
| 250 |
|
|
|a 1st ed.
|
| 260 |
|
|
|a Indianapolis, Ind. :
|b Wiley Technology Pub.,
|c ©2010.
|
| 300 |
|
|
|a xix, 388 pages :
|b illustrations ;
|c 24 cm.
|
| 336 |
|
|
|a text
|b txt
|2 rdacontent.
|
| 337 |
|
|
|a unmediated
|b n
|2 rdamedia.
|
| 338 |
|
|
|a volume
|b nc
|2 rdacarrier.
|
| 490 |
1 |
|
|a Serious skills.
|
| 505 |
0 |
0 |
|t Social business fundamentals --
|t Social media and customer engagement --
|g The
|t new role of the customer --
|t Build a social business --
|g The
|t social business ecosystem --
|t Run a social business --
|t Social technology and business decisions --
|t Social analytics, metrics, and measurement --
|t Five essential tips --
|t Social business building blocks --
|t Engagement on the social web --
|t Social CRM --
|t Social objects --
|g The
|t social graph --
|t Social applications.
|
| 504 |
|
|
|a Includes bibliographical references and index.
|
| 650 |
|
0 |
|a Internet marketing.
|0 http://id.loc.gov/authorities/subjects/sh95005028.
|
| 650 |
|
0 |
|a Social media
|x Marketing.
|
| 650 |
|
0 |
|a Social marketing.
|0 http://id.loc.gov/authorities/subjects/sh89002650.
|
| 650 |
|
0 |
|a Customer relations.
|0 http://id.loc.gov/authorities/subjects/sh85034963.
|
| 830 |
|
0 |
|a Serious skills.
|0 http://id.loc.gov/authorities/names/no2007103650.
|
| 907 |
|
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|a .b65678849
|b 03-20-20
|c 11-23-10
|
| 998 |
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|a bus
|b 01-21-11
|c a
|d m
|e -
|f eng
|g inu
|h 0
|i 1
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|
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|a .b65678849
|b 05-01-15
|c 11-23-10
|
| 944 |
|
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|a MARS - RDA ENRICHED
|
| 907 |
|
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|a .b65678849
|b 02-01-11
|c 11-23-10
|
| 907 |
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|a .b65678849
|b 01-21-11
|c 11-23-10
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| 952 |
f |
f |
|p Can circulate
|a University of Colorado Boulder
|b Boulder Campus
|c Business
|d Business Library - Stacks
|e HF5415.1265 .E927 2010
|h Library of Congress classification
|i book
|m U183050753514
|n 1
|
