Eco-business : a big-brand takeover of sustainability / Peter Dauvergne and Jane Lister.

"Two experts explain the consequences for the planet when corporations use sustainability as a business tool."--Publisher's description.

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Bibliographic Details
Online Access: Full Text (via ProQuest)
Main Author: Dauvergne, Peter
Other Authors: Lister, Jane
Format: eBook
Language:English
Published: Cambridge, Massachusetts : MIT Press, [2013]
Subjects:

MARC

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245 1 0 |a Eco-business :  |b a big-brand takeover of sustainability /  |c Peter Dauvergne and Jane Lister. 
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505 0 |a 1. The Politics of "Big-Brand Sustainability" -- 2. The Eco-Business Setting -- 3. The Eco-Business Market Advantage -- 4. Eco-Business Tools of Supply-Chain Power -- 5. The Supply-Chain Eco-Business of Brand Growth -- 6. Eco-Business Governance. 
520 |a "Two experts explain the consequences for the planet when corporations use sustainability as a business tool."--Publisher's description. 
588 |a Description based on print version record. 
650 0 |a Sustainable development.  |0 http://id.loc.gov/authorities/subjects/sh92005743. 
650 0 |a Branding (Marketing)  |0 http://id.loc.gov/authorities/subjects/sh2007006470. 
700 1 |a Lister, Jane.  |0 http://id.loc.gov/authorities/names/n2012030297  |1 http://isni.org/isni/0000000118029774. 
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