The future of advertising : new media, new clients, new consumers in the post-television age / Joe Cappo.
Saved in:
| Online Access: |
Full Text (via EBSCO) |
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| Main Author: | |
| Format: | eBook |
| Language: | English |
| Published: |
Chicago, Ill. :
McGraw-Hill,
2003.
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| Subjects: |
| Item Description: | "AdvertisingAge." |
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| Physical Description: | 1 online resource (xi, 260 pages) |
| Bibliography: | Includes bibliographical references (pages 251-253) and Index. |
| ISBN: | 0071426191 9780071426190 9780071403153 0071403159 1280229330 9781280229336 |
| Source of Description, Etc. Note: | Source of description: Print version record. |