International Fragmentation [electronic resource] : Impacts and Prospects for Manufacturing, Marketing, Economy, and Growth.
This book addresses the increased fragmentation and internationalization of production. It explores how concurrent business transformations in manufacturing and marketing impact global and developing economies, and how supply chain initiatives and information sharing impact overall organizational pe...
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| Format: | Electronic eBook |
| Language: | English |
| Published: |
Cham :
Springer International Publishing,
2016.
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| Series: | International marketing and management research.
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Table of Contents:
- International Marketing and Management Research Series; Associate Editors; Editorial Review Board; Foreword; Contents; List of Figures; List of Tables; Notes on Contributors; Part I: Manufacturing; Chapter 1: Indian Small-Scale Manufacturing Firms: Achieving Competitive Advantage; 1.1 Introduction; 1.2 Theoretical Framework and€Hypothesis Development; 1.2.1 Information Sharing; 1.2.2 Supply Chain Integration; 1.2.3 Supply Chain Flexibility; 1.2.4 Competitive Advantage; 1.3 Hypothesis development; 1.4 Methodology; 1.4.1 Analysis and€Results; 1.5 Discussion and€Implications.
- 1.6 Directions for€Future ResearchReferences; Part II: Marketing; Chapter 2: Should the€Devil Wear Prada? Analyzing Consumers' Responses to€Luxury Branding; 2.1 Introduction; 2.2 Literature Review; 2.2.1 Luxury Versus Semi-luxury Brand; 2.2.2 Types of€Luxury Brands; 2.2.3 Prototypical Brands; 2.3 Conceptual Framework and€Hypotheses; 2.4 Methodology; 2.4.1 Procedures; 2.4.2 Sample and€Data Collection; 2.5 Results; 2.5.1 Focus Group; 2.5.2 Small Group; 2.5.3 Online Survey; 2.6 Discussions and€Conclusion; References.
- Chapter 3: The Influence of€Culture on€Leader-Member Exchange and€Job Satisfaction of€Subordinates: A€Vietnamese Study3.1 Introduction; 3.2 Literature Review and€Theoretical Framework; 3.2.1 Leader-Member Exchange Theory; 3.2.2 Power Distance; 3.2.3 Individualism/Collectivism; 3.2.4 Masculinity/Femininity; 3.2.5 Uncertainty Avoidance; 3.2.6 Long- and€Short-Term Orientation; 3.2.7 Leader-Member Exchange Quality and€Job Satisfaction; 3.3 Results; 3.4 Discussion; 3.4.1 Managerial Implications; 3.4.2 Limitations and€Future Research; 3.5 Conclusion; 3.6 Appendix A: Measurement Scales.
- 3.6.1 Power Distance Belief Scale3.6.2 Collectivism-Individualism Scale; 3.6.3 Masculinity Scale; 3.6.4 Uncertainty Avoidance Scale; 3.6.5 Long-Term Orientation Scale; 3.6.6 Indulgence Scale; 3.6.7 Perceived Relationship Between Supervisor and€Subordinates Scale; 3.6.8 Perceived Job Satisfaction Scale; 3.6.9 Background Information; 3.7 Appendix B: Outer Loadings (Point Estimations and€T-values) of€the€Model; References; Part III: Economy; Chapter 4: The Growing Economic Role of€China in€Africa: The€Case of€the€Democratic Republic of€Congo; 4.1 Introduction.
- 4.2 China's Economic Relations with€Africa4.3 China and€the€Democratic Republic of€Congo; 4.4 The Impacts of€the€Chinese Economic Involvement in€the€DRC; 4.5 The Political Implications of€China's Economic Relations with€the€DRC; 4.6 Conclusion; References; Part IV: Education; Chapter 5: Accreditation in€a€French Business School from€the€Student Perspective; 5.1 Introduction; 5.1 Literature Review; 5.1.1 Quality Assurance; 5.1.2 Accreditation; 5.2 National and€Institutional Context; 5.2.1 The National Context; 5.2.2 The Institutional Context; 5.4 Research Approach and€Methodology.