Marshall McLuhan : cosmic media / Janine Marchessault.

Why is McLuhan important? What use can we make of his approach to the media today? In this insightful critical introduction, McLuhan's contribution is carefully explained and his reputation reassessed. The book: explains McLuhan's key ideas; engages with critical issues in media and contem...

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Bibliographic Details
Online Access: Full Text (via ProQuest)
Main Author: Marchessault, Janine
Format: eBook
Language:English
Published: London ; Thousand Oaks, Calif. : SAGE, 2005.
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Description
Summary:Why is McLuhan important? What use can we make of his approach to the media today? In this insightful critical introduction, McLuhan's contribution is carefully explained and his reputation reassessed. The book: explains McLuhan's key ideas; engages with critical issues in media and contemporary art; demonstrates the relevance of his work for students of media and communications; addresses his methodological contribution; revises our understanding of his place in the history of ideas.
Physical Description:1 online resource (xix, 253 pages)
Bibliography:Includes bibliographical references (pages 229-238) and index.
ISBN:0761952640
9780761952640
0761952659
9780761952657
1412932521
9781412932523
9781446217276
1446217272
1280369353
9781280369353
Source of Description, Etc. Note:Print version record.