Open Services Innovation : Rethinking Your Business to Grow and Compete in a New Era.
The father of "open innovation" is back with his most significant book yet. Henry Chesbrough's acclaimed book Open Innovation described a new paradigm for management in the 21st century. Open Services Innovation offers a new approach that demonstrates how open innovation combined with...
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| Online Access: |
Full Text (via ProQuest) |
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| Main Author: | |
| Format: | eBook |
| Language: | English |
| Published: |
Hoboken :
John Wiley & Sons,
2010.
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| Subjects: |
| Summary: | The father of "open innovation" is back with his most significant book yet. Henry Chesbrough's acclaimed book Open Innovation described a new paradigm for management in the 21st century. Open Services Innovation offers a new approach that demonstrates how open innovation combined with a services approach to business is an effective and powerful way to grow and compete in our increasingly services-driven economy. Chesbrough shows how companies in any industry can make the critical shift from product- to service-centric thinking, from closed to open innovation where co-creating with customers en. |
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| Physical Description: | 1 online resource (258 pages) |
| ISBN: | 9780470949313 0470949317 1282943936 9781282943933 |
| Source of Description, Etc. Note: | Print version record. |