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|a Goldner, Paul S.
|0 http://id.loc.gov/authorities/names/n95064939
|1 http://isni.org/isni/0000000035923391.
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245 |
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|a Red-hot sales negotiation :
|b everything you need to know to close deals, build relationships, and create win/win outcomes /
|c Paul S. Goldner and Peter McKeon.
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260 |
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|a New York :
|b AMACOM/American Management Association,
|c ©2007.
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300 |
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|a 1 online resource (xi, 210 pages) :
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|a Part 1. The science of negotiating -- What is sales negotiation? -- The principles of win/win negotiation -- Creating a solution that benefits your company -- Planning for the negotiation -- High-impact sales planning strategies -- How to synthesize a deal -- Part 2. Negotiating tactics -- Using negotiation styles to gain advantage -- Power questioning strategies -- Power communication strategies -- Negotiating ploys and tactics: the buyer -- Negotiating ploys and tactics: the seller -- Negotiating with big companies.
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|a Print version record.
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650 |
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|a Selling.
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|a Negotiation in business.
|0 http://id.loc.gov/authorities/subjects/sh85090651.
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650 |
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|a McKeon, Peter.
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|1 http://isni.org/isni/0000000067647715.
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|i Print version:
|a Goldner, Paul S.
|t Red-hot sales negotiation.
|d New York : AMACOM/American Management Association, ©2007
|z 0814473547
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