Writing skills for public relations : style and technique for mainstream and social media / John Foster.
Writing Skills for Public Relations is filled with helpful pointers and useful examples for public relations practitioners at all levels who need to make the best use of written communication. Covering both style and presentation, it addresses the dos and don'ts of English grammar, including ja...
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| Online Access: |
Online Access (via Alexander Street Press) |
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| Main Author: | |
| Other title: | Effective writing skills for public relations. |
| Format: | eBook |
| Language: | English |
| Published: |
London, England :
Kogan Page Limited,
c2012.
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| Edition: | 5th ed. |
| Series: | PR in practice series.
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| Subjects: |
| Summary: | Writing Skills for Public Relations is filled with helpful pointers and useful examples for public relations practitioners at all levels who need to make the best use of written communication. Covering both style and presentation, it addresses the dos and don'ts of English grammar, including jargon and clichés, as well as important legal considerations. Along with guidance on editing, policing house style, writing for the press, public speaking, pronunciation and good text design and layout, this fifth edition provides valuable advice on writing for online and social media. |
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| Item Description: | Title from HTML t.p. (viewed Oct. 6, 2014) First published as "Effective writing skills for public relations." |
| Physical Description: | 1 online resource (xiv, 266 p.) : ill. |
| Bibliography: | Includes bibliographical references (p. 259) and index. |
| Language: | In English. |