Using netnography to investigate "food porn" on social media.
Robert Kozinets, PhD, Chair of Strategic Public Relations, USC Annenberg, School for Communication and Journalism, discusses the use of netnography--online participant observational research--in the study of "food porn", including methodologies used, findings, challenges in the research, e...
Saved in:
| Online Access: |
Streaming Video (via SAGE) |
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| Other Authors: | |
| Format: | Electronic Video |
| Language: | English |
| Published: |
London :
SAGE Publications Ltd,
2019.
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| Subjects: |
| Summary: | Robert Kozinets, PhD, Chair of Strategic Public Relations, USC Annenberg, School for Communication and Journalism, discusses the use of netnography--online participant observational research--in the study of "food porn", including methodologies used, findings, challenges in the research, ethical considerations, and future research. |
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| Physical Description: | 1 online resource (1 video file (00:13:03)) : sound, colour |
| ISBN: | 9781526493262 1526493268 |
| Participant or Performer: | Academic, Robert Kozinets PhD. |
| Language: | Closed-captions in English. |
| Source of Description, Etc. Note: | Description based on XML content. |