Is behavioral economics doomed? [electronic resource] : the ordinary versus the extraordinary / David K. Levine.

"It is fashionable to criticize economic theory for focusing too much on rationality and ignoring the imperfect and emotional way in which real economic decisions are reached. All of us facing the global economic crisis wonder just how rational economic men and women can be. Behavioral economic...

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Bibliographic Details
Online Access: Full Text (via EBSCO)
Main Author: Levine, David K.
Format: Electronic eBook
Language:English
Published: Cambridge : Open Book Publishers, 2012.
Series:OpenBook Publishers.
Open Access e-Books.
Subjects:
Description
Summary:"It is fashionable to criticize economic theory for focusing too much on rationality and ignoring the imperfect and emotional way in which real economic decisions are reached. All of us facing the global economic crisis wonder just how rational economic men and women can be. Behavioral economics -- an effort to incorporate psychological ideas into economics -- has become all the rage. This book by well-known economist David K. Levine questions the idea that behavioral economics is the answer to economic problems. It explores the successes and failures of contemporary economics both inside and outside the laboratory. It then asks whether popular behavioral theories of psychological biases are solutions to the failures. It not only provides an overview of popular behavioral theories and their history, but also gives the reader the tools for scrutinizing them. Levine's book is essential reading for students and teachers of economic theory and anyone interested in the psychology of economics."--Publisher's website
Physical Description:1 online resource (141 pages) : illustrations.
Bibliography:Includes bibliographical references and index.
ISBN:9781906924942
1906924945
9781906924959
1906924953
9781906924966
1906924961
9781906924935
1906924937
2821817169
9782821817166
Language:English.
Source of Description, Etc. Note:Online resource; title from pdf information screen (Ebsco, viewed November 11, 2013).