The Sorbet way : scooping up success through servant leadership / Heloise Janse van Rensburg, Kurt April.

The inception of Sorbet in 2014 signalled a new era for the South African beauty and cosmetics industry. The founder and CEO, Ian Fuhr, an avid entrepreneur, shifted this market landscape with his intrinsic humility and effortless way of breaking the rules. This case examines Sorbet and its business...

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Bibliographic Details
Online Access: Full Text (via SAGE)
Main Authors: Van Rensburg, Heloise Janse (Author), April, Kurt (Author)
Format: eBook
Language:English
Published: London : Graduate School of Business, University of Cape Town, 2018.
Series:SAGE Knowledge. Cases.
Subjects:

MARC

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520 8 |a The inception of Sorbet in 2014 signalled a new era for the South African beauty and cosmetics industry. The founder and CEO, Ian Fuhr, an avid entrepreneur, shifted this market landscape with his intrinsic humility and effortless way of breaking the rules. This case examines Sorbet and its business approach of the Sorbet Way through a culture of servant leadership. The success of Sorbet is attributed to an embedded servant leadership and is driven from the top, with Ian as an exemplary servant leader. 
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