The Wiley Blackwell encyclopedia of consumption and consumer studies / edited by Daniel Thomas Cook and J. Michael Ryan.
"With entries detailing key concepts, persons, and approaches, The Wiley Blackwell Encyclopedia of Consumption and Consumer Studies provides definitive coverage of a field that has grown dramatically in scope and popularity around the world over the last two decades. Includes over 200 A-Z entri...
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| Online Access: |
Full Text (via O'Reilly/Safari) |
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| Other Authors: | , |
| Format: | eBook |
| Language: | English |
| Published: |
Chichester, West Sussex ; New York, NY :
Wiley-Blackwell,
2015.
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| Subjects: |
| Summary: | "With entries detailing key concepts, persons, and approaches, The Wiley Blackwell Encyclopedia of Consumption and Consumer Studies provides definitive coverage of a field that has grown dramatically in scope and popularity around the world over the last two decades. Includes over 200 A-Z entries varying in length from 500 to 5,000 words, with a list of suggested readings for each entry and cross-references, as well as a lexicon by category, a timeline, and an introduction by the co-editors Brings together the latest research and theories in the field from international contributors across a range of disciplines, from sociology, cultural studies, and advertising to anthropology, business, and consumer behavior Assembles clear and concise expert information for scholars, researchers, and students at all levels Available as an online platform with interactive cross-referencing links and powerful searching and browsing capabilities within the work and across Wiley's comprehensive online reference collection or as a single volume in print "-- "Provides definitive coverage of consumer studies with entries that define and explain key concepts, persons, and approaches"-- |
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| Physical Description: | 1 online resource (xxviii, 612 pages) : illustrations |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 9781118989463 1118989465 9781118783160 1118783166 9781118783184 1118783182 |
| Source of Description, Etc. Note: | Source of description: Print version record and CIP data provided by publisher; resource not viewed. |