Table of Contents:
  • Intellectual property is the foundation of value
  • Intellectual properties defined
  • Intangible assets defined
  • Business enterprise
  • Valuation principles
  • Cost approach
  • Market approach
  • Income approach, identifying economic benefit
  • Risk-adjusted income
  • Valuation errors
  • Early-stage technology valuation
  • Special valuation situations
  • Exploitation strategies
  • More on exploitation strategies
  • Licensing, negotiations, and agreements
  • Royalty rates for licensing
  • Use of the 25% rule in valuing intellectual property
  • Determining a royalty rate : an example
  • The magnitude and meaning of royalty misreporting
  • Patent aggregators
  • University licensing
  • Joint ventures
  • Intellectual property audit and management
  • Organizing for the future
  • Transfer pricing
  • Lost profits
  • The entire market value rule
  • Royalty rates and the Georgia-Pacific factors
  • Evolving patent damages
  • Trademark, copyright, and trade secret damages.